Visualisasi Nilai Sekolah Ramah Anak Melalui Mural Edukatif di Sekolah Dasar

Taufiq Wahab, Syarip Hidayat, Nezatama Akbar Prawira, Alya Putri Raharjo — Mon, 03 Nov 2025 00:00:00 +0000

The Child Friendly School (CFS) concept aims to create a safe, inclusive, and supportive educational environment that fosters optimal child development. However, the communication of CFS values is generally still verbal and has not been maximized through communicative visual approaches. This study aims to design educational murals as a medium for visualizing CFS values within an elementary school environment. The research was conducted at Al-Amanah Islamic Elementary School in Cileunyi, Bandung. A qualitative-descriptive approach was employed, with data collected through observation, interviews, and literature studies. The results show that murals designed with a cheerful, communicative, and age-appropriate visual style are expected to represent child-friendly facilities and infrastructure while promoting values such as religiosity, enthusiasm for learning, and the habituation of the 6 S behaviors: smile, greet, say hello, be polite, be courteous, be cheerful, anti-bullying and cooperation. These mural not only enhance the physical appearance of the school environment but also serve as an indirect learning medium that encourages character building in students. This study recommends educational murals as an effective visual strategy to support the sustainable implementation of Child Friendly Schools.
Keywords: Child Friendly School, educational mural, visual communication design, elementary education

Pengaplikasian Motif Tradisional dalam Kemasan Kecap Cap Malada untuk Penguatan Brand Lokal

Bilyan Putra Sari — Mon, 03 Nov 2025 00:00:00 +0000

Penelitian ini bertujuan untuk mengeksplorasi dan mengintegrasikan motif tradisional Nganggu Dok dari Rote Ndao ke dalam desain kemasan produk Kecap Cap Malada, yang merupakan salah satu produk UMKM di Nusa Tenggara Timur (NTT). Pendekatan desain berbasis budaya diharapkan dapat memperkuat identitas produk lokal, meningkatkan daya saing, dan memperluas pasar produk tersebut. Metodologi yang digunakan adalah penelitian metode kualitatif dengan pendekatan semiotika untuk menganalisis pengaruh integrasi motif tradisional dari Kabupaten Rote Ndao, Nusa Tenggara Timur (NTT), pada desain kemasan Kecap Cap Malada terhadap persepsi konsumen dan penguatan identitas brand lokal. Penelitian ini membahas proses rekonstruksi motif Nganggu Dok dan penerapannya pada desain kemasan kontemporer, serta bagaimana elemen visual tersebut mampu merepresentasikan kekayaan budaya lokal sekaligus menarik konsumen modern.

Kata Kunci: branding, budaya lokal, desain, produk UMKM, kemasan, motif tradisional, Rote Ndao

GESTALT : JURNAL DESAIN KOMUNIKASI VISUAL

Visualisasi Nilai Sekolah Ramah Anak Melalui Mural Edukatif di Sekolah Dasar

Pengaplikasian Motif Tradisional dalam Kemasan Kecap Cap Malada untuk Penguatan Brand Lokal